We Implemented Consent. Did We Do It Ethically? Fresh out of implementing consent on a high-value, high-traffic consumer-facing website, a data analyst reflects on some subtle choices conveniently made in favor of having more data vs. "erring" on the side of visitor privacy. Tags: Blog Trends Blog/Thought Leadership Privacy Continue reading
Adobe eVars with "Expire Never" and the CJA Person Reporting Window A deeper dive into the "Person Reporting Window" expiration setting in Adobe CJA, comparing it to the "Never Expire" Adobe Analytics eVar option. Tags: Data Quality Adobe Analytics Tips Continue reading
Amplitude Event Tag Validation and Automation Amplitude Event Tag Validation (Manual & Automated) Tags: Data Quality Product News Continue reading
Brent Dykes On Buzzwords, Forgeries ... and What Comes First, the Data or the Storytelling Tags: Data Quality Trends Continue reading
Google Analytics 4: Exploring Sessions with DebugView Differences in Sessions between Classic Google Analytics and Google Analytics 4 Tags: Google Analytics Tips Continue reading
Data Over-Collection and Analytics Maintenance (with Jason Thompson) Chatting with Jason Thompson of 33 Sticks Tags: Data Quality Trends Analytics Tips Continue reading
Google Analytics Advanced Filters and Their Impact on Custom Session-Scoped Dimensions Did you know Google Analytics Advanced Filters Change Attribution from "Last in Session" to "First in Session"? Tags: Data Quality Google Analytics Tips Continue reading
The Intricacies of Google Analytics Sessions Discussing the Finer Points of Sessions in GA Tags: Data Quality Google Analytics Tips Continue reading