Use this GTM solution in cases where it is difficult—yet essential—to keep internal traffic out of your reporting.
QA2L can be easily configured to help you validate the elements of any JSON-formatted custom data layer object, supporting both Event Driven Data Layers as well as W3C Data Layers.
Debunking tag audit myths. Indiscriminate scans are not the best first step to automating tag QA.
The difficulties of tagging validation for web properties have gotten a lot of ink, but the challenges pale in comparison to validating tracking within native mobile applications.
Turing Flow allows you to perform tag validation along complex user journeys using natural language, creating a library of automated tests that are self-documenting & easy to adjust.
Automated email campaign validation is getting the QA2L makeover. If you're a busy marketer who is spread thin on most days, it's worth taking a gander at what we've got.
Our favorite topic is data quality, but no amount of quality data can ever be enough for some cringeworthy analytics requests!